Jokowi’s proposal that made Google pay Germany IDR 53 billion Tech – 6 hours ago

Jakarta, CNBC Indonesia – A number of countries have established policies for digital platforms such as Google and Facebook to pay for news content distributed on their platforms. One of them is Germany, which succeeded in getting Google to pay media companies 3.2 million euros or IDR 53 billion per year.

Launch Reuters, A compensation agreement has been made between Google and Corint Media. However, it is reported that they are still waiting for the German Patent Office (DPMA) decision.

Corint Media itself is an organization that represents a number of international media companies in Germany. Starting from Sat.1, ProSieben, RTL, Axel Springer and CNBC.

Last year, Corint Media had requested a payment of 420 million euros. However, they finally agreed with the size of the offer given by Google.

“The payment to Corint Media is in line with our agreement with 470 national media companies in Germany,” Google said in its official statement, referring to Spiegel, Zeit and FAZ.

Both agreed to a one-time payment by Google. The payments have been made since the introduction of the new additional press copyright law in 2021.

Corint managing director Christine Jury-Fischer explained that Google determines the price. “Google, which is a semi-monopolist, determines prices. So, going through the courts is the only way to get appropriate compensation for the use of content,” he explained.

Meanwhile, another country that has publisher rights regulations is Canada. However, Facebook finally blocked all news because it did not want to follow Bill C-18.

Publisher rights regulations have reportedly also been signed in Australia. Meanwhile in Indonesia, the regulations are still being developed according to direct directions from President Joko Widodo (Jokowi).

Publisher rights

Publisher rights regulations require internet giants such as Google and Facebook to pay for content on their platforms, namely to local media companies that produce and publish the news.

Jokowi some time ago explained that in the process of forming it, this regulation turned out to be quite complicated, and even took longer than promised.

“We have been discussing this with all stakeholders for a long time. I used to say, oh, it will take at least a month to complete, but in practice it is very complicated,” he said.

Bard Google (CNBC Indonesia/novina)Bard Google (CNBC Indonesia/novina)

“This one doesn’t want it. This one wants it, this one doesn’t want it. It hasn’t been finished for a long time,” he added.

However, according to Jokowi, this regulation will be completed in the near future, although it is hoped that there will be no more ‘tugs and wars’ regarding the implementation of this regulation.

“We have been discussing this for a long time and now the process is almost finished. Not finished, almost finished. Hopefully this will not be a drag anymore,” he said.

Press Statement from the President of the Republic of Indonesia, Jakarta, 7 September 2023. (Youtube Screenshot)Press Statement from the President of the Republic of Indonesia, Jakarta, 7 September 2023. (Youtube Screenshot)

According to Jokowi, in discussing this regulation, there is still a need to improve the meeting point between stakeholders. Although now it seems that there is already mutual understanding between each other.

Rules similar to Publisher Rights have actually been implemented in several countries. For example, Australia through the ‘News Media Bargaining Code’ which came into effect in March 2021.

Tech giants operating in Australia have signed more than 30 deals with media companies to compensate them for content that generates clicks and advertising.

These regulations aim to support journalism in the public interest. Regulation is needed to ensure the journalism sector is well funded, with digital companies taking the lion’s share of the media’s advertising revenue.

The local government discovered a power imbalance between digital platforms and media companies. The Australian Competition and Consumer Commission conducted an 18-month investigation into the matter.

Illustration (Photo by Annie Spratt on Unsplash)Illustration (Photo by Annie Spratt on Unsplash)

It is known that the incoming advertising revenue is also uneven. Of every US$100, US$53 will go to Google, US$28 to Facebook, and US$19 to other parties.

Then the ACCC proposed a negotiation guide or bargaining code. These guidelines ensure media can be paid fairly for the content they produce.

Bargaining codes contain a framework for negotiating and reaching agreements. However, if they do not agree, the arbitrator will determine a fair level of remuneration or a ‘final offer arbitration’ model.

Launch The Guardian, Australia also prepares fines for those who violate the rules. For example, if there is a violation of the code of ethics, including not negotiating in good faith, you will be fined US$ 10 million or the equivalent of 10% of the annual digital advertising turnover in Australia.

Media companies are also encouraged to make commercial deals with platforms such as Facebook and Google outside the guidelines.

[Gambas:Video CNBC]

Next Article

Jokowi’s Order, This is the Content of Google-Facebook’s Rules for Paying for News